Profit First ANZ Awards Honour Roll

The Profit First awards are designed to recognise the contributions of our Profit First Professional community here in Australia and New Zealand.

Category – PFP of the Year

To be eligible, the member must be certified, engaged in the community and spreading the word of Profit First.

2021 – Katie Crismale Marshall (awarded as Biggest Impact)

2022 – Amy Bett (awarded as Marketer of the Year)

2023 – Jodi Porteous

2024 – Nathan Rigney

2025 – Jodi Porteous and Craig Minter

Category – Rookie of the Year

For a PFP who is in their first year of membership and has gone all in embracing the teaching and values of profit first, they have walked the talk and are on a mission to help their community.

2022 – Susan McCraken

2023 – Emily Sinderberry

2024 – Laura O’Hagan

2025 – Sally Brindle

Category – Getting Comfortable with the Uncomfortable

The PFP (certified) who has stepped outside of their comfort zone, time and time again. They are creating change to grow or excel in the business or person they want to be. They show consistency not just in mindset, but in their daily activities, devoting time and effort regularly to work on their business and themselves, pushing forward with discipline and purpose.

2022 – Steven Mulligan & Tracy Brockhoff

2023 – Caroline Smith

2024 – Vanessa Fibucia

2025 – Steven Mulligan & Tracy Brockhoff

Category – Resilience Award

For the PFP (certified) who is always available for the Profit First community. They have a big heart, give back to the community, never throws in the towel, are always on the lookout for new opportunities, does not have any issues with seeking help in their business. (formerly named Go-Giver Award)

2021 – Najma Khan

2022 – Craig Minter

2023 – Najma Khan

2024 – Craig Minter

2025 – Caroline Smith

Category – US Profit Con Firm of the Year

For the certified PFP committed to the values and principles of Profit First.

2022 – Steven Mulligan

2023 – Katie Crismale Marshall

2024 – Najma Khan

2025 – Jodi Porteous