Debt, chaos, confusion? Say goodbye. Profit First is the system that turns the tables on your business finances, starting right now.
In this episode, Najma Khan shares how Profit First transforms not just the way you handle numbers, but the way you live your life as a business owner. You’ll hear practical strategies for clearing debt, creating financial clarity, and finally paying yourself what you deserve.
Najma also explains why profit isn’t about greed but about freedom, generosity, and building a business that works for you instead of trapping you.
Whether you’re just starting out or already years in, this conversation will show you why Profit First isn’t something to “get to later.” It’s the foundation you need today to create the business (and life) you actually want.
In this episode of The Profit First Podcast Australia and New Zealand podcast, you’ll learn the following:
- How setting up Profit First at the very start saves years of backtracking and sets up healthy financial habits immediately (01:02)
- Why waiting until you’re “bigger” or “more established” to manage your finances is one of the costliest mistakes a business owner can make (05:18)
- How Profit First gives you clear visibility on where your money is going, helping you make better, stress-free decisions (10:14)
- Building intentional habits that guide spending (14:31)
- The first question every business owner should ask (18:48)
Money stress doesn’t have to run the show in your business. With Profit First, you get clarity, confidence, and control without waiting for the “right time.”
If you’re ready to stop stressing and start building a business that actually supports the life you want, this episode is your guide.
QUOTES
“It’s not about just telling them not to spend money on certain things. It’s about understanding the client and what they really want out of their business and what’s important to them, and to be able to help them build that business using Profit First as one of those tools for them.” – Katie Crismale-Marshall
“If you’re a startup, start correctly. Implement Profit First from day one.” – Najma Khan
“Clarity is the new currency. You have to have clarity around your numbers, around your finances, around anything that you have.” – Najma Khan
“You’ve got to reverse engineer and understand, ‘Okay, this is how much I want to take. So if I want to take $100,000 a year for myself personally, how much does my business need to make to support me?’ If we can understand that number, everything else falls into place.” – Najma Khan
“Often, people are stressed around their numbers and they’re not comfortable in reaching out because they think they’re going to be told that they can’t spend money.” – Katie Crismale-Marshall
RESOURCES
Profit First by Mike Michalowicz
CONNECT WITH NAJMA KHAN
- Website: https://www.latrobebookkeeping.com.au/
- LinkedIn: https://www.linkedin.com/in/najmakhan/
- Facebook: https://www.facebook.com/najma.khan.71/
- Instagram: https://www.instagram.com/rockettoprofit/
CONNECT WITH KATIE CRISMALE-MARSHALL
Instagram: https://www.instagram.com/profitfirstanz/
Website: https://www.profitfirstaustralia.com.au/
LinkedIn: https://www.linkedin.com/company/profitfirstanz/
YouTube: https://www.youtube.com/channel/UCGh889iRtnzqDh8RVPY7YCw
Facebook: https://www.facebook.com/profitfirstanz
