Stop chasing big jobs. Fix the leaks in your business bucket first.
In this episode, Dean Evans from Workshop Whisperer reveals how auto repair business owners across Australia and New Zealand transformed their shops by embracing Profit First. You’ll learn why traditional accounting leaves you blind, how simple systems can give you control, and how discipline around cash flow can change not just your business, but your entire lifestyle.
Dean breaks down the exact steps Workshop Whisperer uses to help clients stop money leaks, negotiate better margins, and finally see profit flow into their pockets.
If you’re thinking, “I’m just not good with numbers,” this conversation will show you how the right system makes managing money simple, empowering, and even exciting.
In this episode of The Profit First Podcast Australia and New Zealand podcast, you’ll learn the following:
- 00:00 – How Profit First helps you plug the leaks in your business
- 01:35 – How real growth happens when you listen to demand, strip away complexity, and turn simple solutions into scalable programs
- 03:48 – Profit First as a critical system for managing cash flow and building resilience
- 07:49 – The first steps to financial transformation and how Profit First immediately exposes hidden financial gaps
- 11:41 – Shifting focus to controlling expenses and keeping profit in your pocket
- 15:00 – The three keys to freedom and how Profit First creates quick, confidence‑boosting financial wins
- 18:44 – Turning disciplined cash flow management into unforgettable retreats, family experiences, and the freedom to live a life you once thought out of reach
- 21:40 – Game‑changing tools to control cash flow, boost profitability, and finally run a business that works without you
If you’ve ever felt like your business is running you instead of the other way around, this episode is your wake-up call. You’ll realise Profit First isn’t just about numbers. It’s also about freedom, confidence, and building the life you actually want.
Tune in, take notes, and start plugging those leaks today.
QUOTES
“Business owners tend to default to ‘If I just win this big job, then all my money problems are going to disappear.’ And we know that’s not the case. It’ll just actually amplify what is not working.” – Katie Crismale-Marshall
“Profit First forces them really quickly to see that it’s not the hose that’s the problem. It’s the leaks in the bucket. And once they fix those, profit finally stays in their pocket.” – Dean Evans
“Profit First isn’t just about numbers. It’s about freedom, confidence, and building the life you actually want.” – Dean Evans
RESOURCES
Profit First by Mike Michalowicz
CONNECT WITH DEAN EVANS
- Website: https://www.workshopwhisperer.com/
- YouTube: https://www.youtube.com/c/TheWorkshopWhispererAutomotiveBusinessCoach
CONNECT WITH KATIE CRISMALE-MARSHALL
Instagram: https://www.instagram.com/profitfirstanz/
Website: https://www.profitfirstaustralia.com.au/
LinkedIn: https://www.linkedin.com/company/profitfirstanz/
YouTube: https://www.youtube.com/channel/UCGh889iRtnzqDh8RVPY7YCw
Facebook: https://www.facebook.com/profitfirstanz
